Top Dawg Entertainment, better known as TDE, has shown audiences that California is bursting with talent. With Black Hippy on its roster, which includes Kendrick Lamar, Jay Rock, Ab Soul, and Schoolboy Q, the label has managed to build an impeccable roster of artists that are hard to compete with. Though the original members helped build up its name, the label has spread its wings and welcomed newcomers. One of those being an emcee hailing from the South, Chattanooga, Tennessee to be specific, and he goes by the name, Isaiah Rashad.
Unlike a lot of emcees, Rashad’s discography isn’t filled with mixtape after mixtape. He has a penchant for not finishing songs, which can all be found on his Sound cloud page. Even though the songs needed some tweaking here and there, his talent was undeniable, from his production to his lyricism and flow. In 2013, he signed with Top Dawg Entertainment and a year later, he released his first official and finished project, Cilvia Demo. The project is great from start to finish without having to skip a song. It’s very introspective and sometimes dark in nature as he discusses abandonment issues from his father, suicide, and drugs. On the opening track “Hereditary”, Isaiah Rashad raps about everything he picked up from his father, from his ability to leave and drink his problems away.
The song’s ironic in that he doesn’t discuss physical characteristics, but bad habits that don’t paint his father as a model parent. “Ronnie Drake” featuring SZA shows his love for the black community as cites everyone from the murderers, dealers, prostitutes, and sisters. This project really shows what Isaiah Rashad is capable of once he puts his mind to it. It also allows audiences to get to know him on a more personal level than what is on the surface. With Cilvia Demo being a great introduction to the Tennessee native, I can’t wait to see what he does next.
Rashad just dropped a new track titled “Free Lunch.” Listen below!